Friday, December 19, 2008

Social Marketing: how to ca$h in

Well, according to South Park, you can always try...



That's the Youtube age! What will the next social phenomenon be? Sometimes, I look at "Share this" pages and almost fall over. We have so many ways to share our opinions it's almost hard to figure out if things you blurt out are your own thoughts or just a pre-chewed version #300 of someone else's chewed version of rehashed news...

As shows this page I was offered when discovering the South Park Episode:





Is our attention that fragmented? Do we all have ADD, to the point that all these social media tools cater to our mosquito-length attention span? At first, blogs, social media, were all pitched as freedom of speech, as the expansion of rights, rights which would now extend to the average citizen. But has it, really?
If the Balkanization of our information sources doesn't stop, we'll just have prolonged migraines from staying in that gigantic weblike echo chamber. It feels like people only Twitter with other like-Twitter people, other like-minded individuals (or sometimes, Twitter-bots). As information has flown freely, you wonder if it hasn't just flown off somewhere we can't reach or find anymore....

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